For over 30 years, leading companies and brands have trusted ConsumerDNA to provide them with the consumer insights they need to make important decisions that drive their business.

Qualitative Research

Quantitative Research

Focus Groups and Depth Interviews

Online Surveys


Onsite Intercept Surveys

“Point of Experience” Feedback

Customer Panels/Communities

Online Communities

Mobile Response Surveys


Types Of Studies

Market Opportunity Identification

Product Development


Shopper Insights

Communications Testing

Performance Measurement


ConsumerDNA as your PARTNER

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    We love what we do: our “primary research” team is expert with comprehensive study design, data collection, analysis, and reporting
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    Breadth and depth: our experience spans virtually every category and we customize each study to meet your exact marketing needs
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    Thought leadership: furthering our understanding of consumer behavior and the implications for product and marketing strategy
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    Extensive preparation: we dive deep into your category & your competitors, and learn your products & services
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    Express service: when turnaround time is critical
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    Supportive of your internal insights team: “ad hoc” requests, data questions, mini reports/analyses of all current and past studies
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    Deft utilization of traditional and digital data collection platforms: in-home ethnographies, online communities, mobile ethnographies, etc.
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    Outstanding customer service: this is the very core of our organization
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    Accessible and responsive: we’re always there for you with a positive attitude

Ready to start your next project?